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On discovery, back offices, and where AI actually helps.

We don’t publish often — only when there’s something concrete to say. What’s here tends to cluster around a few threads: finding out what to build before anyone writes code, putting AI inside real workflows (inboxes, order desks, quotes), connecting the systems you already pay for, and the build-or-buy calls operators face every month. Written for people who run the work, not for developers chasing trends.

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A B2B customer logged into a clean portal on her laptop, looking at her account's open orders, recent invoices and a draft quote awaiting her approval — coffee mug beside her.

Customer & quote portals: where customers do the work themselves

The natural follow-on to the AI-drafted quotes post. What a portal actually is, where AI sits inside it, and the awkward bits nobody mentions until you're three months in — pricing visibility, the self-service/human boundary, and how to roll one out without upsetting customers who love email.

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